alpha 9 AI Processor Gen7

Only α makes OLED as vivid as this

DESCRIPTION

A MASTERPIECE PERFECTED BY TIME-HONED EXPERTISE

Years of commitment to innovation can’t be imitated overnight. The world-leading OLED’s uniquely tailored alpha chipset elevates the viewing experience to new heights.

WHAT MAKES LG OLED EVO STAND APART?

The alpha 9 AI Processor Gen7 on top of a motherboard, emitting green bolts of light. An image of showing Brightness Booster with a side face of a white leopard. A side view of the Ultra slim and LG Soundbar-ready as they are placed flat against the wall in a modern living space. An image of the OLED TV with the OLED Care menu is selected in the support menu that is up on the screen.

INTELLIGENCE THAT REFINES THE OLED EXPERIENCE

An LG OLED in a modern living space showing a musical performance on screen. Blue circular waves depicting personalization surround the TV and space. An image of a woman with piercing blue eyes and a burnt orange top in a dark space. Red lines depicting AI refinements cover part of her face, which is bright and detailed, while the rest of the image looks dull. An image of an LG OLED TV as sound bubbles and waves emit from the screen and fill the space.

AI CUSTOMISATION

ALPHA 9 AI PROCESSOR GEN7: ONLY A MAKES OLED AS VIVID AS THIS

The alpha 9 AI Processor Gen7 chip redefines OLED with refinements that add transformative yet lifelike detail.

AI CUSTOMISATION: A PICTURE TAILORED TO YOUR TASTE

Select your favourite images, and AI Picture Wizard creates a picture tailored exactly to your unique taste from 85 million possibilities, then saves it to your profile.

AI ACOUSTIC TUNING: OPTIMAL AUDIO TO FIT YOUR SPACE

The sound system detects the layout of your room and where you’re sitting to create a dome of sound around you, perfectly tuned to your room’s unique acoustics.

AI CUSTOMISATION: INTELLIGENCE THAT’S BRIGHT IN ANY LIGHT

Come day or night, Brightness Control detects the light in your space and balances the picture accordingly for crisp and clear visuals.

AI PICTURE PRO

Insane realism with authentic charm

AI FINE-TUNES THE RESOLUTION

After recognising the content, AI Noise Reduction and AI Super Resolution work to elevate the scene to a new level of realism.

AI SOUND PRO

Hear every detail of the soundscape

VIRTUAL 11.1.2CH SUROUND: LIFELIKE AUDIO SOARS THROUGH YOUR SPACE

Experience the insane immersion of an all-encompassing 11.1.2 virtual surround sound system.

DYNAMIC SOUND BOOSTER: IMPACTFUL SOUND RESONATES

AI processor refinements give your sound a dynamic boost packed with power.

ADAPTIVE SOUND CONTROL

SOUND SUITS WHATEVER YOU WATCH

Adaptive Sound Control balances the audio according to the genre in real-time for rich clarity.

BRIGHTNESS BOOSTER ILLUMINATING A BRIGHTER PICTURE

Brightness Booster’s improved Light Boosting Algorithm lights up the picture with even more clarity.

ENDLESS CONTRAST CREATES INFINITE IMPACT

Scenes burst boldly into life where the darkest shadows and brightest lights intertwine.

100% colour volume boosts rich hues, while 100% colour fidelity preserves shades without distortion.

OLED CARE: BOOST THE LONGEVITY OF YOUR OLED

Relax more and enjoy more with integrated panel care that keeps your screen like new for longer.

EXPERIENCE THE ULTRA-SLIM SENSATION

A minimalist design with narrow bezels ensures a clean presence for sleek elegance and your full focus.

SYNERGY BRACKET

DESIGNED TO AMPLIFY SIGHT AND SOUND

The Synergy Bracket holds your LG Soundbar in the sweet spot for optimal audio and aesthetics.

WOWCAST BUILT-IN

WATCH YOUR TV WITH ZERO MESS IN SIGHT.

Break up with wires and hear the full potential of your LG Soundbar’s audio quality with WOWCAST.

WOW INTERFACE: SIMPLICITY AT YOUR FINGERTIPS

Access WOW Interface on LG TV for simple soundbar control, like modes, profiles, and handy features.

WOW ORCHESTRA

EVERY PICTURE IS PERFECTLY ON PITCH

WOW Orchestra brings the unique sound of your LG Soundbar and LG OLED together in synergy.

WEBOS 24

MAKE YOUR TV EXPERIENCE YOURS

Experience TV that’s made for you with My Profile, AI Picture Wizard, AI Concierge, and Quick Cards.

DOLBY VISION & FILMMAKER MODE

AUTHENTIC MOVIE SCENES BURST INTO LIFE

Transform movie night. Dolby Vision’s ultra-vivid picture comes together with the support of FILMMAKER MODE to preserve the director’s intention, optimising the picture quality while ensuring no distortion or over-processing.

DOLBY ATMOS

ENTICING SOUNDSCAPES SURROUND YOU

Hear action surround you with Dolby Atmos’s unparalleled clarity, intricate detail, and spatial depth.

ULTIMATE GAMING: WHERE FAST ACTION NEVER STUTTERS

Obliterate tears and lags with AMD FreeSync Premium, G-Sync compatibility, 144Hz Mode, and VRR built in.

Access to all your favourite games