Fitbit

Fitbit — Your Partner in Health & Activity

Who They Are

Fitbit is a leading name in wearable technology, focused on helping you move, sleep, and live better. Founded in 2007 by James Park and Eric Friedman in San Francisco, the company has become synonymous with trusted fitness trackers, health-insights wearables, and intuitive apps.

Now part of Google, Fitbit brings together decades of expertise in health metrics, user-friendly design, and community features.

What Makes Fitbit Stand Out

Feature Why It’s Great for You
Comprehensive Fitness Tracking Steps, distance, heart rate, active minutes—Fitbit devices give you info across your full day
Sleep & Recovery Insights Sleep stages, Sleep Score, breathing rate, and resting heart rate metrics help you understand how well you recover.
Health Metrics Dashboard More advanced tracking is available (skin temperature, HRV, etc.), especially with Fitbit Premium.
Motivation, Challenges & Community The Fitbit app has goals, social features and guided programs so you stay motivated.
Durable & Stylish Design Multiple models, styles, and bands to suit everyday wear and even fitness or sleep-focused use.

Recent Changes & Innovations

  • Acquired by Google in 2021 — Fitbit is now under Google’s hardware umbrella, which is helping it access greater resources and tighter integration with overall ecosystem tools.

  • Rebranding & Product Focus — Devices are being refined, with more focus on trackers and health-features.

  • App & AI Improvements — Fitbit’s app continues to evolve, with new features, insights, and deeper analytics for users who want them (especially via Premium).

Which Fitbit is Right for You?

Here are some quick tips to help you choose:

  • Just starting out → Go for a simpler tracker (basic step + sleep tracking).

  • Fitness enthusiast → Look for models with GPS and advanced metrics.

  • Concerned about sleep or recovery → Prioritize features like Sleep Score, breathing rate, skin temperature.

  • Want pros & coaching → Consider subscribing to Fitbit Premium for fuller insights.

 

What to Look Out For

  • Battery life — some models last several days on one charge, others less.

  • Water resistance — good if you swim or sweat a lot.

  • Compatibility — Android & iOS support, sync speed, app usability.

  • Extras like notifications, music controls, or payment.

 

Why Tommie Kelly Euronics Loves Fitbit

  • Reliable after-sales support and warranty.

  • Access to the latest models and styles.

  • Helpful in-store advice on which Fitbit suits your lifestyle.

  • Great value — fitness tech that does more without costing more.

  • Fitbit Versa 4: Style Meets Health in Pink Sand / Copper Rose

    The Fitbit Versa 4 in this stunning Pink Sand / Copper Rose colorway is more than just a smartwatch; it's your stylish companion for a healthier you. Track your daily activity, monitor your heart rate 24/7, and get personalized insights to reach your fitness goals.

    With built-in GPS, you can track your runs and outdoor workouts with ease. Plus, enjoy a vibrant AMOLED display, convenient contactless payments, and access to thousands of apps and clock faces to customize your experience.

    • Tracks steps, distance, calories burned, active minutes, and heart rate
    • Built-in GPS for accurate outdoor workout tracking
    • Sleep tracking with sleep stages
    • Stress management tools
    • Blood oxygen saturation (SpO2) monitoring
    • Receive notifications for calls, texts, and calendar alerts
    • Control music playback
    • Make contactless payments with Fitbit Pay (where supported)
    • Available in various stylish colors and band options
    • Lightweight and comfortable for all-day wear
    • Personalized health insights and guided workouts
    • Celebrate achievements with badges and awards
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  • Fitbit Charge 6 – Silver/Neutral

    Your sleek everyday fitness and health companion.

    Key Features:

    • Built-in GPS for accurate tracking without your phone.

    • Google integration: Google Maps, Google Wallet, and YouTube Music control.

    • Advanced health sensors: Heart rate, ECG, EDA (stress), SpO₂, skin temperature.

    • Over 40 exercise modes with SmartTrack auto-recognition.

    • Water-resistant up to 50m – perfect for swimming.

    • Up to 7 days battery life on a single charge.

    • Lightweight and stylish Silver/Neutral design with durable Gorilla Glass screen.

    Perfect for anyone who wants smart features, advanced health tracking, and all-day comfort in one sleek device.

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  • Fitbit Charge 6 – Obsidian Black (79‑GA05183‑GB)

    Key Features & Specs:

    • 1.04″ AMOLED touchscreen display

    • Built‑in GPS + GLONASS

    • Advanced health sensors

    • Over 40 exercise modes

    • Google integration

    • Real‑time heart‑rate output to gym equipment 

    • Daily readiness & stress tracking

    • Water resistance up to 50 m (5 ATM)

    • Battery life up to 7 days

    • Lightweight and durable

    • Compatibility

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